How (I do what I do)

Let’s Talk Graphics provides top-notch graphic design services. I use world-class graphics applications that allow us to deftly go from blank slate to finished product. Our workflow includes Adobe Illustrator & Photoshop for graphics editing and Adobe Premiere Pro and After Effects for video editing and animation. For comparison, these are the same applications in use at ‘big’ ad agencies and well-known movie production studios.

What (you receive as finalized artwork)

Collateral material uses existing website graphicsWith the exception of photographic elements, most of the graphics that I produce for a website are vector based. Because the graphics are vector they can be repurposed and reused for collateral marketing material such as flyers, business cards, and company letterhead. Once the collateral material is designed I can take care of the printing as well.

Once the collateral material is designed Let’s Talk Graphics can take care of the printing. Alternatively, I can provide the client with a print-ready file usable by any professional print agency.

Photography

As for photography and how it relates to website development, I am somewhere between a hobbyist and semi-pro. Website photography tends to be small-format and object-oriented — meaning that pictures required for websites are small in dimension and typically focused on objects, not people. This makes most website photography straightforward and allows for a certain margin of error in the shot. If you need a Pro shot (for example, for a portrait), I can recommend a couple of really good photographers.

Logo Design

A logo is important. It is usually the primary anchor point of a website and often acts as a unique identifier of the company itself. You might be surprised to learn that many companies either do not have a logo or have a .JPG image they’ve “been using for years because the person who originally created it is no longer around”.

Both situations present a problem. In one case a logo exists but its quality is so poor because of its low resolution, or the image suffers degradation from years of editing and re-editing the image file. The second situation is equally bad because no logo is…well….no logo! Logos are important, even if the logo is just styled text.

I can help in both situations. If you have an existing logo, but only in JPG or another raster format, I can recreate it as a vector graphic. If you have no logo at all I can design and develop one for you. Naturally, I use my own design ideas, but a logo is incredibly personal and client input is very much welcomed. If you have a specific logo idea, I will work together with you diligently to make your vision a reality.

At the end of the project, you receive:

  • Your logo (and all rights)
  • A vector logo
  • A vector file of the logo
  • Optionally I can help you file trademark of your logo with USPTO