Website maintenance is the myriad of behind-the-scenes technical actions required to keep a website functional and secure. Website maintenance includes daily actions such as backups, updates, content & graphic optimization, and search engine optimization.
Keeping a website maintained benefits site visitors, increases the website’s security, reduces page load time, and helps boost your site’s appearance in search engines.
Don’t just build a website and let it sit! Make sure that it runs at peak performance every day of the year by hiring Let’s Talk Graphics to maintain your business website for you! Each and every day of the week (and weekends too!), you can count on the following actions:
Did you know? Adding and maintaining the text that visitors read and click through is called content management.
WordPress websites in particular require regular maintenance. Maintenance includes updating core WordPress files, plugins & extensions. Updates to plugins occur often; daily in some cases. Plugin updates generally include minor bug fixes, but some include security fixes for critical vulnerabilities. It is important for website owners to differentiate between important and critical and apply updates accordingly. (For example, you do not want to apply updates during the height of the day when your site may have active visitors. And if you are on a shared hosting plan, you can’t always rely on so-called ‘automatic’ overnight updates.)
We’ve all been there. The computer crashes, we lose our data, and can never get it back because we didn’t back up.
Any website can be hacked but don’t make it easy on the ‘bad guys’. Just layer up and use all available means of protection.
Web development companies happily develop your website, but will they be there for you when you have questions? Rather than saying “I don’t know, try calling the hosting company”, I answer your call, take time to understand your question, and then do my best to provide answers & quick resolutions. (I spent over a decade of my life in phone tech support. I know how important
Do you write content? If not, why not? You know more about your business than anybody else! You are the perfect copywriter for your website. Write your own content and I’ll post it at no extra charge.
Do you need more incentive?
- Writing your own content is FREE!
- Keyword research is FREE!
- Product research is FREE!
How? Most if not all of the knowledge is upstairs in your noggin! Put it into writing — nothing fancy, plain text is actually preferable. Email that text to me and I’ll take care of placing it on your website.
Or you could hire me to do your copywriting for you. We’ll discuss the fact that website maintenance plan holders already receive up to 4 hours of time each month for content modifications.
If your project is going to require more than 4 hours of my time during any 30-day period, we negotiate a project price.
Hosting account, email account, ICANN confirmations, domain name renewals, on-file credit card expirations – the list of things easily forgotten is lengthy. Unfortunately, forgetting could spell loss-of-control over your website. I monitor your accounts and keep you apprised of upcoming renewals and important administrative-level tasks.
The last thing anybody wants to hear is ‘sorry, I can’t help you with that problem’. I’ve been working in web & software development since 1990, and computers in general since 1982. There isn’t much that I can’t help you with, and if I can’t, I probably know somebody who can.
I won’t claim to know how to run your business, but what good is a website without instruction? Each month I look over a myriad of reports and give you ideas on how to improve the online presence part of your brick-and-mortar business.
Website maintenance rates start at $63/mo and range up to $165/mo.