Category: Blog
Explore my journey and findings in topics ranging from the nuances of SEO to the latest in web development and graphic design. Looking for a different topic? Visit my Cybersecurity and Opinion blog categories.
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The Great Decoupling Myth: How Google’s Quiet Change Revealed the True State of SEO
by Shane Coursen with assistance from Gemini Introduction: The “Crocodile Mouth” and a Quiet Disappearance For over a year, SEOs have been staring at a “crocodile mouth” chart in their Google Search Console: impressions rising and clicks flattening. This was a direct consequence of AI Overviews, a phenomenon many called the “Great Decoupling.” But while…
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Flyoobe v11.0 – what is it and why you should consider using it
Flyoobe is a tool designed to bypass hardware restrictions like the need for TPM 2.0 and Secure Boot, allowing users to install Windows 11 on PCs that don’t officially meet Microsoft’s requirements, and it also offers extensive customization of the initial “Out-Of-Box Experience” (OOBE), such as disabling Copilot and other AI features. Flyoobe (which evolved…
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Cutting Your Website Costs: My Approach to Free SSL/TLS Certificates
It’s no secret that running a small business means being smart with your money. As your web designer and webmaster, my job is to make sure your online presence is not only effective but also efficient. I’m always looking for ways to give you the best value, and one of the most common questions I…
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You Spent Thousands on a Website. Now Watch It Get Hacked
by Shane Coursen with assistance from Gemni Most web designers are too busy talking about “user experience” and “brand identity” to tell you the truth: they’ve just built a target on your back. They hand over a shiny, new website, collect their check, and then disappear. But as a cybersecurity engineer, I see what happens…
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Navigating Graphic Design Investment: A Comparative Analysis of Production Methods
by Shane Coursen with assistance from Gemini The title of the article is somewhat technical, so a simple translation: If I am somebody who is interested in having custom graphics developed for my company and for business use, how much will I spend if I Navigating Graphic Design Investment: A Comparative Analysis of Production Methods…
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How Often Should You Maintain Your Website? A Guide to Choosing the Right Schedule
Think of your website like a car. You wouldn’t drive it for years without an oil change, tire rotation, or regular check-ups, would you? Just like a car, your website needs consistent attention to perform at its best, stay secure, and continue driving your business forward. Many business owners set up their website and then,…
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Important Updates to My Service Policy
I’m writing to share a few important updates to my service and billing policies. For a long time, my goal has been to provide quiet, reliable work in the background. While this “set it and forget it” approach has worked well, it’s also led to a disconnect with some clients, especially regarding quarterly billing. To…
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What is Figma, and do I need it? (and can I use it to build my business website?)
by Shane Coursen, with assistance from Gemini Figma itself is not a website platform. It’s a design tool that can be used as a stepping stone to a variety of different website platforms, ranging from its own “Figma Sites” to powerful no-code builders and custom-coded websites. Figma is an extremely versatile tool that can be…
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Immediate Job Opening: AI Pro
by Shane Coursen, with assistance from Gemini AI Around 2 years ago I wrote Will AI replace human workers? questioning whether AI would …well .. replace human workers. I could only make guesses at the time. Now that I have data-through-experience under my belt, an update! A reminder of what’s at stake: The advent of…
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“The Great Google Decoupling” and Its Affect On Small Rural Businesses
by Shane Coursen with assistance from Google Gemini Once again Google AI overviews are in the spotlight! I’ve made a number of posts about Google AI overviews over the past several weeks, and it turns out they were warranted. As young as they are, Google AI overviews are already having a major impact on your…
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Why Your Website Should Be Primary for SEO
By Shane Coursen with assistance from Google Gemini If the SEO value of your business website is important to you, start doing this today! Posting information solely to your Facebook page is generally not the best strategy. Here’s a breakdown of what you should do, and why. I’m not just picking on Facebook here. The…
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Cascading Characters Effect
Cascading Letters effect Everybody has heard of The Matrix, right? I think just about every graphics website on the planet has also done a tutorial on how to achieve the effect. So what’s one more? Fun and easy, mainly because it’s code complete. This code is good to run locally in your own computer browser,…
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