Author: admin
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“The Great Google Decoupling” and Its Affect On Small Rural Businesses
by Shane Coursen with assistance from Google Gemini Once again Google AI overviews are in the spotlight! I’ve made a number of posts about Google AI overviews over the past several weeks, and it turns out they were warranted. As young as they are, Google AI overviews are already having a major impact on your…
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Why Your Website Should Be Primary for SEO
By Shane Coursenwith assistance from Google Gemini If the SEO value of your business website is important to you, start doing this today! Posting information solely to your Facebook page is generally not the best strategy. Here’s a breakdown of what you should do, and why. I’m not just picking on Facebook here. The same…
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Cascading Characters Effect
Cascading Letters effect Everybody has heard of The Matrix, right? I think just about every graphics website on the planet has also done a tutorial on how to achieve the effect. So what’s one more? Fun and easy, mainly because it’s code complete. This code is good to run locally in your own computer browser,…
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Living in the Matrix
This article is currently under development and will include discussion on the following topics: You might be here because you saw a post on my Facebook page about living in the matrix. It was an idea that came about originally as meme text but then grew into an afternoon-long project that included some cool stuff…
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The Hidden Cost of “Free”: When Supporting Google Becomes a Losing Game
From Shane: I’ve been running into more and more people who are losing their Google business listings due to some policy violation or another. While I do my best to help get them out of their predicament, it’s impossible to give any guarantee I will be successful. This started with a simple prompt asking why…
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5 cost-effective strategies to build a stronger online presence
by Shane Coursen & some generative AI. The tightening economy is pinching small business owners, a group already notorious for its limited marketing budget. It has many rethinking how and where they advertise. By prioritizing these cost-effective strategies, small businesses with constrained budgets can build a stronger online presence and drive relevant traffic to their…
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Your Business Website vs. Generative AI in Search Engines
by Shane Coursen & Google AI. AI is annoying. Not because using it is unethical, or that it presents biased and inaccurate information, or even that it can be manipulative and often displays signs of Delusional Disorder. None of that. No, it’s because it’s just so darn useful. Major search engines realize this and are…
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Forever mouse?
“Faber noted that Logitech was not “necessarily super far away” from making the forever mouse a reality, but added that the high price for its extreme durability may require the company to add a subscription model to help make it profitable.” If you ask my opinion? In my 40 years working in the computer industry,…
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Seeing Double? Image vs. Photo
Find yourself stuck in the Facebook and Instagram scroll? It’s a common phenomena. Social media platforms are a source of visual overload and our human brains love visuals. Lately, every fourth post seems to be some fantastical creation that leaves us wondering, is it real? Here’s the answer: Until one understands the difference between an…
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Drawing basic shapes in SVG markup
Bold statement: Vector graphics are the coolest and cleanest around. They outshine regular raster graphics 7 days a week. The problem, as I see it, is that most people prefer Photoshop (or Gimp, or Paint) over Illustrator or Inkscape, and so they brush their life away never knowing about the magic of developing vector-based graphics.…
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10 Ways to Recoup Website Development Costs
Building a company website is an exciting step for any business, but the development invoice can be daunting. No worries! You planned for it, and you know that your finished website is more than just an online brochure. It’s a revenue-generating machine! Here are 10 ideas that can turn those development dollars into ROI: BONUS…
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What is high-quality and engaging content?
Search engines and social media algorithms reward high-quality and engaging content, but defining those terms can be tricky. Here are some key characteristics to consider: High-quality: Informative and valuable: Does your content offer something useful, educational, or thought-provoking? Does it solve a problem, answer a question, or provide a new perspective? Well-written and well-presented: Is…
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