Author: admin

  • What is high-quality and engaging content?

    Search engines and social media algorithms reward high-quality and engaging content, but defining those terms can be tricky. Here are some key characteristics to consider: High-quality: Informative and valuable: Does your content offer something useful, educational, or thought-provoking? Does it solve a problem, answer a question, or provide a new perspective? Well-written and well-presented: Is…

  • SSL Certificate Installation

    In November 2022 I wrote an article about Google’s Secure Connections Initiative, a program that helps make the internet more secure by promoting the use of HTTPS (Hypertext Transfer Protocol Secure). HTTPS is a protocol that encrypts data sent between a web browser and a web server, making it more difficult for attackers to intercept…

  • Boost Your Online Presence: A Comprehensive Look at a Social Media Management Service for Businesses

    In today’s digital age, having a strong online presence is essential for businesses to thrive and reach their target audience effectively. Social media platforms like Facebook and Instagram play a pivotal role in connecting businesses with their customers. However, crafting engaging and eye-catching social media posts can be a time-consuming task for busy entrepreneurs. That’s…

  • The Time Investment: Creating Engaging Social Media Posts for Busy Entrepreneurs

    Introduction: In the fast-paced world of entrepreneurship, time is a valuable resource. Business owners and entrepreneurs often find themselves juggling multiple responsibilities, leaving limited time for social media management. Crafting engaging and eye-catching social media posts is crucial for building brand awareness and connecting with customers. In this article, we will explore the average time…

  • Visual Design for Facebook vs. Visual Design for Instagram

    Visual design plays a vital role in social media posts, capturing attention and conveying messages effectively. However, it’s important to consider the specific requirements and guidelines for posting graphics on different social media platforms, such as Facebook and Instagram. Let’s take a closer look at the contrasting requirements for each platform: Facebook Facebook allows for…

  • Creating Mockups in Adobe XD: Quick-Guide

    Mockups play a crucial role in the design process, helping designers visualize and communicate their ideas effectively. Adobe XD, a popular design and prototyping tool, provides a powerful platform for creating wireframes and interactive mockups. In this article, we will delve into the process of creating wireframe mockups in detail, explore the steps for developing…

  • Anatomy of a website build

    Prologue You are considering employing a website! Great! A business website can do 1-1/2 times the work of a single human marketer and usually doesn’t require a 2-week paid vacation. When building a business website, speed is of the essence. But so is thoughtfulness & consideration. If you start something as complex as a website…

  • The Importance of Aspect Ratio for Graphics

    Imagine that you are trying to fit a square peg into a round hole. The square peg will not fit into the round hole, no matter how hard you try. You could try to force the peg into the hole, but this would only damage the peg. You could also try to cut the peg…

    square-block-round-hole
  • Vectors: More Than Just Pretty Pictures!

    JPG & PNG images are raster graphics. Raster images are the most form of image found on the Internet. Each point in a raster image — commonly referred to as a pixel — is drawn with a fixed height and width and set at a fixed X,Y point in a 2D image. Vector graphics are…

  • The Use Of Grids In Graphic Design

    Introduction Grids are a fundamental tool in graphic design, used to create balanced and organized layouts. A grid is a series of intersecting lines that divide a layout into columns and rows, creating a framework for placing design elements. Grids help to establish a visual hierarchy, guide the viewer’s eye, and create a cohesive and…

  • The Role of Color Theory in Graphic Design

    Introduction Color theory is a vital element of graphic design that helps designers create visually appealing and harmonious designs. It encompasses the principles and techniques used to choose and arrange colors in a way that is aesthetically pleasing and effective in conveying a desired mood or message. In this post, we will discuss the basics…

  • Will AI replace human workers?

    NOTE: Much of this article is generated by ChatGPT Much hype has been generated recently over the latest iteration of ChatGPT and, while impressive, it still presents many limitations. Something that it does do well is to generate articles and reports, so I asked GPT-3 if AI would be able to replace a designer specifically…

    pexels-tara-winstead-8386426